Africa is a continent of talents.Great sports personalities are found in Africa. A number of Sports persons that are celebrated today were mentored and their legacy continued beyond their retirement from active sporting activity. Majority of the youths who currently are actively participating in sports at grass-root and at national levels lack mentors. The current trend will lead to Africa a frustrated sports men and women with medals, Jerseys and Photogra0ph collections to show but with less wealth and health to help them enjoy their retirement from active sporting. In each community I know you may be aware of that great and talented sports person who shined in his/her sporting field but now facing life challenges and can only be consoled with the old good days memories. Some have no alternative careers, while some are physically challenged due to injury they faced in their active sporting period and some are frustrated in life after coming to reality with life that they can nolonger play and their active years to work are already wasted.

As JoAfrica Consultants we do not want this trend of hopelessness to continue in our great African Sports men and women. This is why we chose Beyond the Game to be one of our CSR activities where we consolidate our expertise and support the sporting talents in Africa when they are still active. We work with teams and individuals in a structured mentorship and empowerment program where we collaborate with sporting teams and learning institutions across the globe to create an alternative livelihood beyond retirement from active sporting through capacity building. We encourage sports personalities to turn their talents into income that go beyond the active

gaming period, help sports personalities to create an alternative career that blends well with their talents and advocate for the wellbeing of the sports

personalities. This mentorship program is to help sportsmen and women to continue with greater life upon retiring from active sporting.  Have a greater impact in their

communities and inspire more upcoming sports men and women.

As JoAfrica Consultants we utilize our resources as human resource management professionals to help manage the welfare of our great sports personalities through training and development, career guidance, Turning talents into income, Mental Health Support, Transition Trainings and Financial Literacy trainings. This involves close collaboration relationships from the grassroots, sporting academies to prime sporting period and finally the exiting or transition sporting period.